Friday, 3 March 2017

How Does Pay Per Click Advertising Work?

ppc, paid search marketing, how to, internet marketing

Pay per click advertising works the same across all platforms. Meaning that platforms like Google, Bing, Yahoo all work under the same premise.


At its foundation, all that pay per click really is, is a auction where a number of advertisers bid against each other to show up on the top spot of a search engine in order to get you to see their website.



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